Showing posts with label singapore ITU. Show all posts
Showing posts with label singapore ITU. Show all posts

Thursday, March 12, 2009

Sponsor Money

I am always dismayed every time I see bus stop poster with some sponsor throwing money at sports like triathalons and football tournaments. I curse the insurance companies, beverage maker and banks who choose to throw money on these events. How about being a bit less narrow minded and try spreading the money to sports like Paintball for once?

Who goes to and watch Triathalons in Singapore? It is second only to snowborading in Singapore in terms of "who the heck watches triathalons in Singapore". Triathalons are so TV unfriendly - no one will broadcast a 3/4 hour race - heck there isnt even a "live webcast" for Triathalons.

Where as paintball...has a GLOBAL viewership of millions ONLINE through NPPL and PSPs live webcast during their tournaments. Paintball is perfect for TV, its a 5 min game- its got skills, team work, action and drama all packed into a 5 mins game. Or in terms of xball- its 15-20 mins of pure play action.

If you are one of those who googled "Singapore Triathalon" and stumbled upon my blog. Before you flame me go and watch a couple of games online on youtube or www.pspevents.com. I assure you its not a 3 hour broadcast of people running, swimming and riding bikes.

This is going to get me a lot of flak from people in that other "sport" but what the heck:.

I am smugly happy to read that Singapore lost the rights to host the opening leg of International Triathlon Union (ITU) World Championships in May because they couldn't get enough "sponsors". Oh well I guess now they know how its like to go with it alone.

Economy bad? No triathalon? Aww just too bad but BTW we still got SPNS running in May if you want to switch sports.